New Privacy Laws That Will Impact Your Advertising
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Sponsored Content By Catalyst Did you know that new privacy laws will force advertisers to change how they target their audiences by the end of [...]
What Are Poor Operations and Service Quality Costing Your Property?
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If you haven’t heard of Cost of Poor Quality (COPQ) and its negative impact on your organization’s income and profit yield, read on. Whether you [...]
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How to Maximize That Post-COVID-19 Television Production Budget
Sponsored Content by Red Circle So you want some fresh, new TV spots now that the world is turning back on. You have that money [...]
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Theft, Fraud and Cheating in the 21st Century
I know that we’ve sounded off about this before in previous articles, but it is important that all surveillance leaders take note that we are [...]
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Research Update 2022 – Think with Google
Google has become such an integral part of our thinking that when someone needs an answer to a question, “Google it” has become our first [...]
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Creating Intentional Leaders and a Culture of Quality
What is an intentional leader? An intentional leader acts rather than reacts. They are self-aware and very deliberate in what they stand for and how [...]
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Showcasing Tribal Government Gaming at the 2022 Indian Gaming Tradeshow and Convention
By Ernest L. Stevens, Jr., Chairman, National Indian Gaming Association As the world continues to adjust to the new normal of life, weaning the impacts [...]
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Offended? It’s Your Lucky Day!
“Hey, buddy, tackle the day!” he says to the boys. “Sweetie, take care,” he says to the girls. Before work, I drop off my child [...]
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Risk Analysis: How to Mitigate to Ensure Operational Success
Sponsored Content by Finley and Cook The past two years have been rough. There is no question about that. The challenges we have faced have [...]
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Expert Roundtable Tackles COVID-19 Best Practices
In the gaming industry, nothing is as certain as change. Change is good. Sometimes. COVID-19 altered marketing and operating methods for casinos and resorts forever. [...]
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Forming a Tourism Committee
When it comes to tourism planning, the Red Cliff Band of Lake Superior Chippewa lets the community do the talking. The Tribe’s tourism team, which [...]
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Ask the Experts: Slots
Every issue we ask slot manufacturers what tools and strategies slot directors can benefit from that they might not be taking full advantage of. Check [...]
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How to Plan Using the 4 Ws and 1 H
As the saying goes, if you fail to plan, then you’re planning to fail. So many times, I see hosts who just go where the [...]
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Food and Beverage Property Performance
By Kevin Huddleston, CPA, CGMA, CFF, Partner, Finley & Cook and Raving Strategic Partner — Accounting and Auditing and Brett Magnan, Raving Partner, Hospitality Today [...]
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Goodbye, RFM
RFM Using recency, frequency and monetary (RFM) value to segment a casino database has served most direct marketers well over the last 20+ years. Yours [...]
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Should You Pass on Hiring an Outside Talent Buyer?
With the wealth of information available online, many of today’s casinos are feeling much more knowledgeable about the entertainment industry. Add in the desire to [...]
